DC Holiday Collection 2018
I am thrilled to announce the launch of my first ever DC Holiday Collection! #DCHoliday is a brand merchandise to be released annually during the festive season, and includes gifts thought out and designed in-house by the DC Team and I! The idea of this collection was inspired by my year-on-year struggle to find unique and meaningful gifts for my friends.
This limited edition collection was also put together as a little token of appreciation to all Friends of DC – our incredibly supportive followers, brand partners, and personal friends who have been there for us through our/ my journey. It’s our way of saying thank you, and celebrating the years of camaraderie and support shared together!
DC Exclusive Print
The first #DCHoliday collection comes with a custom-flavoured Cereal Malt Chocolate Bar and a Weekly Planner. Both feature our exclusive DC Holiday 2018 Print designed exclusively for us by Soleil Ignacio, a fashion & beauty illustrator from the Philippines that I’ve been following for the longest time! She was the go-to, or my only choice when it came to designing a print for us. Keeping true to the DC spirit of fashion and beauty, we wanted the print to feature plenty of botanical motifs, neutral hues and feminine elements… and Soleil’s print clearly delivered!
One thing we knew we wanted to produce from the get-go was a planner! Born out of our love for stationery, quality writing material, and our preference to pen down thoughts and notes (instead of digitally storing them), the Weekly Planner is functional and crafted for the everyday busy woman on the go. The team and I also wanted to work on something you could look forward to receiving and using!
The planner comes bound in a velvet-laminated cover featuring our exclusive DC Holiday 2018 Print, peppered with gold foil accents for a touch of luxurious glamour. I love the idea of weekly calendars: By organising my schedule weekly, I’m forced to keep up to date with what’s happening, and it helps me get a better sense of what needs to be done and/ or what has already been done and settled! Kudos to our Graphic Designer Shi Lin for coming up with the overall design of the planner!
DC Weekly Planner
We wanted to have something fun and unique in the mix too, which is what led us to work with Singaporean bean-to-bar manufacturing company, FOSSA! Founded by Jay, Charis and Yilina, FOSSA is dedicated to making fully handcrafted chocolates and confections from scratch! I first met Charis and Yilina at Keepers Playground a few months back, and have always been intrigued by their brand and story. When I found out they could create exclusive flavours for brands, I had to get them on board for #DCHoliday immediately. It was such a fun and experience working together to create our Cereal Malt flavour (a fun blend of morning cereal flakes, sea salt and local malt drink Horlicks), and if you ever get a taste, I hope you like the chocolates too!
HOW TO GET #DCHOLIDAY
To maintain the exclusivity of this collection, we are only opening limited slots for pre-order from 29 November to 2 December. To find out more, or to place your order, email firstname.lastname@example.org and we’ll follow up with product information and an order form.
Delivery of the products are expected to arrive 19 Dec, and self-collection will begin 20 Dec.
Happy Holidays from the DC Team and I.