We may have been whizzed away on the hype train for “hallyu” skin for a while, but a glowing and supple pared-back visage i.e. “suppin skin” is the skin trend we’re diving into next. “Suppin skin” emphasises on clear + glowy + supple skin and has long been the essence of Japanese skincare, as well as its answer to brilliant skin! But as the skincare wizards at SENKA will tell you, there’s nothing earth shattering to achieving “suppin skin”. The key to glowing, supple bare skin is simply deep hydration and gentle but effective formulations.
Meet: SENKA’s 3X HA Serum For Glowing, Supple Bare Skin
You’ve probably seen SENKA skincare even if you haven’t heard of the brand, in the form of its very iconic blue tubes of Perfect Whip Facial Cleansing Foam. In fact, SENKA has been Japan’s top cleansing foam brand for 12 years running. Clear, moisturised and beautifully bare skin sits at the core of its skincare innovation. SENKA’s philosophy is all about being comfortable in your natural skin, through affordable + accessible skincare formulated with quality naturally-derived ingredients.
SENKA’s “Suppin Skin” Elixr?
The Deep Moist 3X HA Serum, SENKA’s potent hydrator for 48 hours of deep moisture. The advanced formula features encapsulated micro-HA technology that releases an extra boost of hydration as the serum touches your skin — for 73% more moisture! Before you do a double take because that sounds like too much for oily/combination skin types… The Deep Moist 3X HA Serum also stands out in our books because of how fresh its formula is, despite powerful hydration properties. The serum’s refreshing, lightweight texture is just right for hot humid climates and absorbs in a jiffy, sans any stickiness. For those who are more mindful, the formula is also delightfully gentle. Think alcohol, fragrance, colorant-free and dermatologist tested. We’re on a roll!
Marine Collagen renews the skin’s ability to retain moisture, improves skin elasticity and boosts hydration for more supple + resilient skin.
Rice Bran Oil is a centuries-old Japanese beauty secret that slows down signs of ageing, enhances the skin’s natural regeneration capabilities, boosts hydration and brightens your visage.
Honey is rich in antioxidant and antibacterial properties to soothe skin, as well as boost collagen production for a clearer, bouncier complexion.
Naturally-Derived Japanese Silk Cocoon Essence is one of SENKA’s signature ingredients and extremely rich in amino acids to promote skin recovery.
Triple Hyaluronic Acid and Aqua-in-Pool Technology help to retain moisture and reinforce the skin’s barrier function.
How To Build A “Suppin Skin” Routine With SENKA’s Deep Moist 3X HA Serum
A “suppin skin” routine is all about layering basics for maximum hydration, like SENKA’s Deep Moist Lotion and Deep Moist Emulsion. But remember that serums are still key: think of them as secret weapons. Serums have a much higher concentration of active ingredients and zoom into specific skin concerns for advanced efficacy.
If you’re not sure how to begin on your own “suppin skin routine”… We’ve got you covered with SENKA’s morning/night regime for clear, glowy and supple skin!
STEP 1: SENKA PERFECT WHIP CLEAN & MOIST FACIAL CLEANSING FOAM
Washing your face in the morning helps to remove any gunk built up overnight e.g. from your nighttime skin routine, dead skin cells etc. Use a gentle but hydrating cleanser like SENKA’s classic Perfect Whip Clean & Moist Facial Cleansing Foam, with naturally-derived White Cocoon Silk Essence for an intense moisture boost. The intense white cocoon foam is incredibly satisfying to touch, but also acts as a cushion to shield your skin and retain moisture as you cleanse your face!
STEP 2: SENKA DEEP MOIST LOTION I
Use a lotion to soften and prep your skin for the rest of your skincare routine! SENKA’s Deep Moist Lotion I has a lighter weight, water-like texture that hydrates without any heaviness.
*STEP 3: SENKA DEEP MOIST 3X HA SERUM
The magic elixir step! SENKA's Deep Moist 3X HA Serum is nourishing and hydrating blend of Hyaluronic Acid, Rice Bran Oil, Honey, White Cocoon Essence, Marine Collagen as well as aqua-in-pool technology for an intense moisture boost. The fresh and gentle formula packs a punch, without being too heavy for our hot humid climate.
STEP 4: SENKA DEEP MOIST GEL CREAM
Lock everything in with this lightweight, but still deeply moisturising fresh gel cream moisturiser. The SENKA Deep Moist 3X HA Serum and Deep Moist Gel Cream make a power pair: use them together to boost hydration levels by a whopping 85%!
STEP 5: SENKA PERFECT UV ESSENCE (SPF50 PA++++)
You know it already: sunscreen is absolutely non-negotiable! SENKA’s Perfect UV Essence wears many hats and we're smitten. This essence-like sunscreen has a fresh texture and tone-up effect that wears beautifully as a makeup base, while guarding against broad spectrum UV rays and premature photo-aging.
STEP 1: SENKA PERFECT WHIP CLEAN & MOIST FACIAL CLEANSING FOAM
Take the day off again with SENKA's classic Perfect Whip Facial Cleansing Foam! A cult-favourite from Japan, this rich and foamy cleanser boasts Aqua-in-Pool technology and SENKA's signature silk cocoon essence for long-lasting moisture, more resilient skin and no post-cleansing tightness.
STEP 2: SENKA DEEP MOIST LOTION II
Use version II of SENKA’s Deep Moist Lotion (with a dewier and thicker texture) for added hydration overnight -- especially important as sleeping in air-conditioned environments have the tendency to dry out your skin! The Deep Moist Lotion range is powered by Shiseido’s NATU-ENCE Formulation technology, that promotes better absorption of naturally-derived ingredients into the skin.
STEP 3: SENKA AQUA RICH EXTRA MOIST MASK
If your skin is feeling extra parched, pop a sheet mask in-between the lotion and emulsion step to really go home on moisture. The Aqua Rich Mask range will spoil you for choice -- but go with the Extra Moist version if your skin is feeling tired + dehydrated. Developed with 5x smaller molecules for deeper penetration into the skin, the masks are also fragrance and alcohol-free (no stinging here)!
STEP 4: SENKA DEEP MOIST EMULSION
The Deep Moist Emulsion is different from the Deep Moist Lotion because it contains oil and hence, features a slightly richer, milkier texture. Developed to provide an additional layer of soothing, comforting moisture -- pair it with the lotion step for smooth, supple and deeply nourished skin!
*STEP 5: SENKA DEEP MOIST 3X HA SERUM
Again, you can't miss out on serum in the "suppin skin" routine! If you struggle with extra dry skin in the morning from sleeping in an air-conditioned environment, SENKA's Deep Moist 3X HA Serum promises 48 hours of deep moisture for unmatched hydration. The deceptively lightweight, fast-absorbing formula is also ultra pillowcase friendly!
STEP 6: SENKA DEEP MOIST GEL CREAM MOISTURISER
Finally, complete your routine by locking in all the goodness with SENKA’s Deep Moist Gel Cream Moisturiser. Formulated with naturally-derived Chestnut Rose extract, this watery gel cream boosts hydration (by 85%, when used together with the Deep Moist 3X HA Serum) while improving your skin’s moisture retention capabilities. The fast-absorbing texture is equally pillowcase friendly -- always a big bonus!
Unveil Your Own Version Of “Suppin Skin” With SENKA
SENKA’s new Deep Moist 3X HA Serum (S$25.90) is now available at in-stores and online at Guardian and Watsons stores. Shop SENKA to enjoy exciting deals with these ongoing promotions:
- Enjoy 25% off all SENKA products when you shop online at guardian.com.sg and stand to win exclusive prizes! Be the top 3 SENKA spenders and win a skincare fridge (worth S$150). Also spend a min. of S$40 on SENKA products to win a S$5 GrabFood voucher.
- Win 6 months worth of a complete SENKA skincare collection (worth S$381.60) by participating in @SENKAsg’s ongoing Instagram competition! Simply purchase the SENKA Deep Moist 3X HA Serum and share a selfie of yourself using to participate — see here for all the details you need!